Awarded for significant achievement in enabling a shift towards creating content with a smaller carbon footprint in a particular area of production or the whole production.
Through the CAMA initiative, productions seamlessly redistribute assets directly to other productions and the wider creative industry. Props, costumes and furniture can be reused by other productions, and unwanted household items are donated to the local community. CAMA’s unique software enables all items to be tracked, providing data outlining the volume of assets reused, as well as their final location and carbon savings. Their reuse service is now in high demand from the leading studios and smaller independent TV productions.